Migrating from Blooio to Blue Reacher

The short answer

Migrate in 2-3 hours plus a month parallel run. Export contacts and opt-outs. Blue Reacher handles activation and CRM connection. Opt-outs transfer; message history doesn't. Key: line count? Rate drops to $199 at 4+.

$249 per line per month, published No A2P registration required 50 opted-in / 30 cold new contacts a day, unlimited replies

Key takeaways

  • Blooio Starter: $39/month, 5 new conversations/day (~150/month).
  • Stays: contact list, consent records, suppression list, CRM as system of record.
  • Opt-outs carry over; no acceptable shortcut.
  • Two to three hours of your time, spread across a week or two.
  • Teams skip parallel runs, causing failures.
  • Cost flips depending on your Blooio tier.

What changes

The channel and the number. Blue bubbles from a dedicated line instead of green ones, with RCS then SMS behind it.

What stays

Your CRM, your funnel stages, your sequences and your contact history. Replies, delivery states and opt-outs post back to the same records.

What we do

The line, the area code, the integration, the workflows and the first scripts. Setup is white-glove; you run a parallel window and cut over when it is beating what you had.

What the bill is made of

What the bill is made ofA carrier SMS bill stacks six separate line items: per number, brand registration, campaign registration, per-campaign monthly charges, carrier pass-through fees, and metered per-segment messaging. An iMessage line is one flat charge.Per-message, metered per segmenta long message bills as severalCarrier pass-through feesrose across all four major carriers in 2026Per-campaign monthly chargesrecurring, after launchCampaign registrationper campaign, plus monthly carrier chargesBrand registrationone-time, before you can send anythingPer number, monthly$2 to $10 per numberCarrier SMSBlue ReacherOne line, one priceUnlimited messages (50 opted-in / 30 cold new contacts a day), 3x the resultsMost teams sending inside a week$449 setup, waived on annual
A carrier SMS bill stacks six separate line items: per number, brand registration, campaign registration, per-campaign monthly charges, carrier pass-through fees, and metered per-segment messaging. An iMessage line is one flat charge.

Why move from Blooio?

Blooio Starter: $39/month, 5 new conversations/day (~150/month). Enough to test the channel, not to build a quarter on. Commercial Shared step up: $89/month for 15/day. The ladder has rungs before leaving.

  • Identity: shared numbers aren't exclusively yours. Fine for testing, not fine once iMessage becomes a real channel your team quotes numbers on.
  • Build vs run: Blooio is developer-first, Blue Reacher is managed. Value isn't outbound; it's converting paid traffic: speed to lead, reactivation, qualification, follow-up, retention, referrals, reviews.
  • Reasons that don't hold up: switching platforms won't fix a bad list or a weak offer. The channel's numbers belong to the channel, not to the vendor.
  • Don't switch to escape a cap you haven't hit. If you're sending three new conversations a day, the $39 plan isn't your bottleneck.
  • Don't skip Blooio's own ladder. If five a day is tight but fifteen would cover you, their $89 tier is the cheaper answer and this page isn't for you yet.
  • Don't switch if the messaging layer is your product. Building on an API is exactly what Blooio is for.

What stays, what changes

Stays: contact list, consent records, suppression list, CRM as system of record. Flat per-line pricing with no per-message fees on both.

  • Changes: your number, message history, HubSpot path, operating model from developer-maintained to managed for you.

Contacts

Stays the same
Full list, phone and email, CRM IDs intact
Changes
Re-imported once, then synced from your CRM

Opt-outs

Stays the same
Every STOP and unsubscribe carries over
Changes
Held in two places: the platform and a suppression tag in your CRM

Phone number

Stays the same
Nothing
Changes
You get a new dedicated line. The old number doesn't travel with you

Message history

Stays the same
Anything you logged into your CRM stays in your CRM
Changes
Threads held only inside Blooio need exporting before you cancel

Per-message fees

Stays the same
Neither platform charges per message or per segment
Changes
Nothing

Pricing

Stays the same
Flat per line
Changes
Blooio's ladder runs $39 to $289 depending on tier. Blue Reacher is $249 per line, or about $162.50 on annual

Fallback off iMessage

Stays the same
Both platforms fall back
Changes
Blooio publishes RCS or SMS fallback through integrated Twilio. Blue Reacher's is RCS then SMS, managed for you

GoHighLevel

Stays the same
Native on both
Changes
Nothing

HubSpot

Stays the same
Your data and workflows
Changes
Blooio added a native HubSpot integration in May 2026. On Blue Reacher, HubSpot connects through REST API and webhooks

Who runs it

Stays the same
Your CRM, your offers, your team's replies
Changes
Activation, line management, and setup are handled for you

Contacts and opt-out lists

Opt-outs carry over; no acceptable shortcut. Export Blooio suppression list, load into Blue Reacher before first send. Tag as suppression in CRM so future automation can't undo it.

  • TCPA applies all channels. A2P governs SMS, not iMessage (registration distinction, not exemption). RCS: own verification, SMS: A2P. FCC: April 11, 2025; revoke-all Jan 31, 2027 (DA 26-12). Opt-outs stick everywhere.
  • Contacts: CSV (phone, email, CRM ID). Keep CRM ID for reconnection without manual matching. B2B leads: $0.03/contact from 700M+ database, monthly billing. Message history doesn't transfer; export before canceling.

Everything above describes the mechanism. The Blue Funnel Map marks the stages where your own funnel is losing replies, and you keep the map whether or not you buy.

Map this against your funnel

Migration steps

Two to three hours of your time, spread across a week or two. Most calendar time waits on a parallel run for readable data, not setup.

  • White-glove activation lists at $449 and is waived on annual billing.
  • Start with speed to lead before cold outbound. It uses contacts who already raised their hand, so it produces readable results in days instead of weeks.
  • Don't rebuild every Blooio sequence at once. Move the two that worked, then add the funnel plays.

1. Demo and kickoff: scope lines, CRM, and which funnel plays go live first

Who does it
You and Blue Reacher
Realistic time
45 minutes

2. Export contacts, opt-out list, and conversation history from Blooio

Who does it
You
Realistic time
60 to 90 minutes

3. Line activation and CRM connection

Who does it
Blue Reacher, white-glove
Realistic time
Window confirmed at kickoff

4. Suppression list loaded during setup, then verified against your export

Who does it
You verify
Realistic time
30 minutes of your time

5. First plays built: speed to lead and one outbound sequence

Who does it
Blue Reacher with you
Realistic time
One working session

6. Parallel run with Blooio still receiving

Who does it
Both platforms live
Realistic time
About a month

7. Wind down Blooio once replies stop arriving on the old number

Who does it
You
Realistic time
15 minutes
What should you run in parallel during the switch?

What should you run in parallel during the switch?

Teams skip parallel runs, causing failures. iMessage replies come days late. Keep Blooio receiving 30+ days after last send or late replies vanish. New outbound via Blue Reacher day one.

  • One rule: never message the same contact from both numbers in the window. Split by segment or date. Same pitch from two numbers reads as spam.
  • Give it enough volume. Reply rate swings on small samples. Track: reply rate, time to first reply, meetings booked. Benchmarks: cold email 27.7% open, 0.45% reply (Belkins 2025). iMessage: 98% open, 90% read in 3 min.
What does the switch actually cost?

What does the switch actually cost?

Cost flips depending on your Blooio tier. $39 Starter to $249: roughly 6x increase. Commercial Dedicated ($289) to $249: $40/month decrease ($126.50 annual).

  • One case favors us: Blooio Enterprise ($195 at 4+ lines) is $4 cheaper than our $199 rate. We win only on annual billing ($162.50 vs $195). Monthly at 6 lines? No money case. Switch for the managed model.
  • At the small end: cost per conversation. Blooio Starter buys ~150/month at 5/day = ~$0.26 each. That's the right price for that use case.
  • Neither platform charges per message. Both publish flat per-line pricing, which makes the volume math predictable in a way that per-segment SMS pricing never is.
  • Blooio charges a $75 one-time fee per number for a custom area code on its dedicated tiers. Budget for it if area code matters to your market.
  • Blue Reacher isn't the low-cost option in this category and doesn't try to be. If price per line is your deciding variable, Blooio wins that comparison at every tier except $289.

Blooio Starter

Price
$39/mo
What you get
Shared number, 5 new conversations/day

Blooio Commercial Shared

Price
$89/mo
What you get
Shared number, 15 new conversations/day

Blooio Inbound

Price
$109/mo
What you get
Dedicated number, reply only, can't start conversations

Blooio Commercial Dedicated

Price
$289/mo per line
What you get
Dedicated number, unlimited new conversations, developer-first API and SDKs

Blooio Enterprise Dedicated

Price
$195/mo per line at 4+ lines
What you get
Dedicated number, unlimited new conversations

Blue Reacher monthly

Price
$249/line/mo ($199/line at 4+ lines)
What you get
Dedicated line, unlimited iMessages (50 opted-in / 30 cold new contacts a day), RCS then SMS fallback, managed for you

Blue Reacher annual

Price
$1,949/line/yr (~$162.50/mo)
What you get
Same, at roughly 35% less than monthly

Activation

Price
$449, waived on annual billing
What you get
White-glove setup and CRM connection

Leads add-on

Price
$0.03/contact, billed monthly with the line
What you get
Mobile-validated B2B contacts from a 700M+ database

Frequently asked questions

Do my opt-outs carry over from Blooio?

Yes. Export suppression list, load before first send, tag it in your CRM so automation can't undo it. STOP on old number = STOP on new. TCPA applies all channels. FCC rules: April 11, 2025; revoke-all to Jan 31, 2027 (DA 26-12).

Can I keep my Blooio phone number?

No. Your Blue Reacher line is a new dedicated number. On Blooio's $39 Starter plan this costs you nothing, because that number was shared and never exclusively yours. If you're on a Blooio dedicated tier and prospects have saved that number, plan a longer parallel window so late replies still reach someone.

Does my message history transfer?

No. Conversation threads don't move between iMessage platforms. Anything you logged into your CRM stays in your CRM and is unaffected by the switch. Anything held only inside Blooio needs exporting before you cancel, so put that step ahead of cancellation on your checklist.

How long does the migration take?

About two to three hours: 45min kickoff, 60-90min export, 30min verification. Calendar time: ~month for parallel run. Activation and CRM connection handled, timeline confirmed at kickoff.

Do I need A2P 10DLC registration after switching?

No A2P registration for iMessage. A2P 10DLC governs carrier SMS, not iMessage, a registration distinction, nothing more. RCS carries its own verification. TCPA consent applies to every send on both platforms, same as Blooio.

Is Blue Reacher more expensive than Blooio?

Cost varies by tier. $39 Starter vs $249: 6x more. $289 Dedicated vs $249: $40/mo less. Enterprise: Blooio $195 at 4+ edges our $199 by $4; we win on annual at $162.50. Neither charges per message.

Can I run Blooio and Blue Reacher at the same time?

Yes, and you should. Keep the Blooio line receiving for at least 30 days after your last send from it, while all new outbound goes through Blue Reacher. The single rule is that no contact gets messaged from both numbers in the same window. Split by segment or by date and don't let the lists overlap.

Does Blue Reacher work with HubSpot or Salesforce?

Native: GoHighLevel, HubSpot, Close, Salesforce, Pipedrive, Follow Up Boss. Others: REST API and webhooks (same workflows, setup step needed). Blooio added native HubSpot in May 2026. If HubSpot is your system of record and first-party connector matters more than managed service, Blooio is the reasonable call.

Ready to graduate from testing to running it?

Book a demo and we'll map your migration on the call: which contacts and opt-outs move, which two Blooio sequences are worth rebuilding first, and which funnel plays go live before any cold outbound does. White-glove activation lists at $449 and is waived on annual billing. If the honest answer is that Blooio's $89 tier covers you for another quarter, or that their native HubSpot connector matters more than a managed line, we'll tell you that on the call instead of selling you a line you don't need yet.