Pricing, that pays for itself.
Annual saves you 53%+
Implementation & Activation
FREE (WAIVED)
$449, one-time
- Dedicated iMessage infrastructure
- DFY funnel map-out
- DFY messaging formation
- DFY workflow automations
- Migration onboarding support
- 24/7 1:1 Slack support
- Optimization check-ins
- Unlimited resell rights
Per line cost
$162.42
/month, $1,949 billed annually
- Dedicated iMessage number
- 2-way calling (SIP routing)
- Custom area code (port-in supported)
- RCS/SMS fallback
- Dedicated platform, dialer and unibox
- Native CRM integration (GoHighLevel, HubSpot, Close, Salesforce, Pipedrive and Follow Up Boss)
- Native voice memos and high-res media
- Read receipts and typing indicators
- Smart routing across your lines
- No A2P or per-text fees
- Full API access
FaceTime audio FREE $99/pm per line
Targeted leads add-on
Validated contact data for your ICP, so there are quality prospects to send those messages to.
- 700M+ B2B leads database (LinkedIn, Apollo, Instagram, D7, Google Maps)
- Pre-validated and cleaned data
- Access to your entire market whenever you need
- No cost per contact hunting or provider switching
No contracts | No hidden fees | No upsells
$0
per message, at any volume
$0
A2P registration, campaign vetting, or carrier approval
$0
carrier surcharges or segment fees
$0
activation on annual billing
Size your plan
Start with the opt-ins you already get each day and the rates you already convert at. The bill is the whole quote. The lift is the same funnel with a blue bubble at every stage.
Your funnel today
Opt-ins a month
3,000
Lines needed
2
50 new contacts a line a day
Cost a month
$498
$249 a line
Plus $449 activation the first month, waived on annual billing.
Your rates today
The iMessage effect
Double your reply rate.
You just doubled everything after it.
Lifting one stage by 2x looks like a 2x. It isn't. Every stage after it multiplies, and a blue bubble doesn't lift one stage. It lifts all four at once.
Reply
2x
Booked
+33%
Show-up
+55%
Close
+5%
Revenue
4.3x
A blue bubble lands where your buyer already answers friends. Leads stay warm between calls, walk in already sold, and close at a higher rate because the conversation started before the call did.
2x reply is the low end of our 2-3x internal median across accounts, vendor-reported, 2026. The other three lifts are assumptions.
With iMessage, calculated from your numbers
Reply rate
30.0%
was 15.0%
Booked-call rate
26.6%
was 20.0%
Show-up rate
69.8%
was 45.0%
Close rate
21.0%
was 20.0%
| A month | Today | With iMessage |
|---|---|---|
| Replies | 450 | 900 |
| Booked calls | 90 | 239 |
| Shows | 41 | 167 |
| Closes | 8 | 35 |
Revenue a month today
$24,300
Revenue a month with iMessage
$105,198
+$80,898 a month, a 333% lift
Lift for every $1 of line
162x
$80,898 lift over a $498 bill
Left after the bill
$80,400
a month, before your cost of delivery
No per-message fees. Cancel anytime on monthly.
*Results depend on existing funnel's offer resonance, lead quality, and execution. Blue Reacher optimizes conversion rates through strategic iMessage touchpoints throughout the buyer journey.
The fine print, theirs and ours
Every platform's headline price carries small print. Here is what each vendor's own pricing page says, quoted verbatim, ours included.
“No per-message fees. Cancel anytime on monthly.”
Unlimited iMessages per dedicated line, paced at 50 opted-in / 30 cold new contacts a day so the line stays deliverable. The one-time activation fee is waived on annual billing.
“1,000 inbound contacts/day”
The cap on their AI Agent plan. Their published self-serve tier is inbound-first; full outbound sits on custom-priced $1,000+ Enterprise.
“5 new contacts/day”
The cap on their $39 Starter, on a shared number. Real outbound needs the $289 Commercial Dedicated line, and even there FaceTime is listed as "inquire to activate" rather than switched on at that price.
“Book a demo”
Linq is closing sales, prospecting and outreach accounts and removing lines from 19 October 2026 (Linq notice to customers, Oct 2026). There was never a pricing page to quote: Linq Blue published no price at all, and their own site states message blasts are not supported. Third-party reports put it around $160 to $250 per line on annual contracts.
Every quote is read on each vendor’s own pricing page. Tell us if one moves: corrections.
SMS vs iMessage
- July 2023
- $7,737.92SMS $3,010.44 · numbers $2,429.37
- August 2023
- $9,684.28SMS $2,570.36 · numbers $1,813.55
- September 2023, part month
- $3,673.55SMS $335.29 · numbers $2,858.58
Posted publicly by a GoHighLevel user in 2023, asking what the charges were. Every line above is $0 on an iMessage line: no per-message billing, no per-number monthly, no carrier pass-through.
Blue Reacher in numbers
2-3x
the lead-conversion lift against the same accounts' prior email and SMS. Internal median across accounts, vendor-reported, 2026.
2-3x
the reply rate of your prior cold email. Internal median across accounts, vendor-reported, 2026.
98%
of texts get opened, the industry's most-cited messaging figure. Provenance on our statistics page.
$0
per message, at any volume, on every plan. The drawn rows are the whole per-message bill.
What does a three-line team pay for a year?
Three lines (one per rep) cost $8,964 annually on monthly billing, $5,847 on annual billing, with no activation fee. Leads are an add-on at $0.03 per contact, billed monthly with the line.
Whether that's an expensive or a great investment depends entirely on what one closed deal is worth to you. Run your own numbers below rather than taking ours.
30,000
Texts / month
6,000
Replies
900
Booked calls
126
Closes
Monthly cost
$3,980
$199 per line, the 4+ line rate
Projected revenue
$630,000
ROI
158x
Projection uses median campaign benchmarks (20% reply, 15% booking, 70% show, 20% close). Your numbers depend on your list and offer.
The message to paste into Slack
Here's the message to send your budget owner:
"hey team, found something for the conversion problem. Blue Reacher sends real iMessages (blue bubbles) straight out of our CRM, no A2P registration, no per-message fees. $249 a line per month, unlimited sends. Lines pace at 50 opted-in / 30 cold new contacts a day to stay deliverable; replies are never metered. For the three of us that's $747/mo, or $5,847 for the year if we pay annually and they waive the setup. They're seeing 2-3x the conversion of email and SMS on the same lists. No contract. Worth a 15 min demo?"
If it survives the reply, book the demo and bring whoever wrote back.
Pricing questions, answered.
What support do you get?
24/7 1:1 Slack support, high touch, on every plan, plus live onboarding and migration help from the people who built your workflows.
Why do we require a demo?
Because setup is done for you. A 15-minute call lets the rep who builds your workflows see your stack first, so it works on day one.
How much does Blue Reacher cost?
$249/line/month, $199/line at 4+, or $1,949/year (≈$162.50/month). Every line includes unlimited iMessages with no per-message fees, no segment billing, and no contracts. Lines pace at 50 opted-in / 30 cold new contacts a day to stay deliverable; replies are never metered.
What is an iMessage line?
A dedicated number we manage sending blue-bubble iMessages with automatic RCS then SMS fallback. Nothing gets installed on your side. Set up white-glove and managed end to end, it is yours alone and never shared or recycled.
What is the volume rate?
$199 per line per month once an account runs 4 or more lines, instead of the standard $249.
What is the FaceTime audio add-on?
$99 per line per month on monthly billing, included free on annual. Your team places FaceTime audio calls from the same number that sends your iMessages, with no per-minute charges.
What is RCS then SMS fallback?
Contacts who cannot receive iMessage get the same message over RCS, then SMS, automatically, from the same number. One workflow covers the whole list.
How many lines does my team need?
One line per rep is the usual start so replies land with the sender. A team running multiple offers may prefer one line per campaign instead.
Are there per-message fees?
No. Every line includes unlimited iMessages at the flat price, no per-message charge, no segment billing, no carrier surcharges. Lines pace at 50 opted-in / 30 cold new contacts a day to stay deliverable; replies are never metered.
What does the activation fee cover?
$449 one-time (waived on annual) covers your dedicated number, custom area code, RCS/SMS fallback, implementation, automation setup, and optimization check-ins.
Are there contracts or hidden fees?
No contracts, no hidden fees. Two optional add-ons: FaceTime audio ($99/line/month, free on annual billing) and mobile-validated leads ($0.03/contact, billed monthly with the line).
Do I need A2P 10DLC registration?
No A2P registration required. iMessage is not carrier SMS, so no brand vetting, no campaign approval queue, no per-message surcharge. TCPA consent and opt-out enforcement apply.
Do you provide leads too?
Yes, as an add-on: mobile-validated B2B contacts from 700M+ records, $0.03/contact, billed monthly with the line.
How does the price compare to SMS?
SMS looks cheaper per message but costs more overall. A2P 10DLC adds brand registration, campaign registration, monthly carrier fees, and segment metering. A flat unlimited line removes all that.
Can agencies resell Blue Reacher?
Yes. Annual plans include resell rights. Affiliate program: 15% lifetime recurring commission, 90-day attribution window from demo booking.
What else is included that I never pay extra for?
Everything that makes the line work. Campaigns and multi-step sequences, availability checking before a send, automatic STOP and plain-language opt-out handling, group messaging and tapbacks, per-message delivery states, and every product update. None of it is a tier.
Do I pay for inbound messages?
No. Replies cost nothing, at any volume. Carrier SMS charges inbound as well as outbound and passes carrier fees through on both, which is the half of an A2P bill most published comparisons leave out.
What does a long message cost on SMS versus here?
Nothing here, and several times over on SMS. A2P bills per segment, so one long message is billed as two or three, and emoji push a message into a smaller segment size. An iMessage line is flat: length and media change nothing. The full cost model is in [our State of B2B iMessage report](/report/state-of-imessage-b2b).
What happens when the plan renews?
Monthly runs month to month and stops when you cancel; annual renews unless you cancel first. The $449 activation appears once and never again. Leads bill at $0.03 per contact each month alongside the line, and everything else stays as quoted.
Is there a machine-readable version of this page?
Yes. [Read the pricing in markdown](/pricing.md), generated from the same price module as this page, so an AI answering a question about our pricing quotes the same figures a buyer sees.
How does this pricing compare to Sendblue, Tuco AI or Project Blue?
Dated, vendor-sourced tables sit on [Sendblue alternatives](/alternatives/sendblue) and [Project Blue alternatives](/alternatives/project-blue), and [Blue Reacher vs Tuco AI](/compare/bluereacher-vs-tuco-ai) runs the full head-to-head. Short version: $249 here includes setup work rivals bill $335 to $1,000 for.