Pricing, that pays for itself.

MonthlyAnnual
Enterprise ready

Implementation & Activation

FREE (WAIVED)

$449, one-time

  • Dedicated iMessage infrastructure
  • DFY funnel map-out
  • DFY messaging formation
  • DFY workflow automations
  • Migration onboarding support
  • 24/7 1:1 Slack support
  • Optimization check-ins
  • Unlimited resell rights

Per line cost

-35%

$162.42

/month, $1,949 billed annually

  • Dedicated iMessage number
  • 2-way calling (SIP routing)
  • Custom area code
  • RCS/SMS fallback
  • Dedicated platform, dialer and unibox
  • Native CRM integration (GoHighLevel, HubSpot, Close, Salesforce, Pipedrive and Follow Up Boss)
  • Native voice memos and high-res media
  • Read receipts and typing indicators
  • Smart routing across your lines
  • No A2P or per-text fees
  • Full API access

FaceTime audio at $99/pm per line

Targeted leads add-on

Validated contact data for your ICP, so there are quality prospects to send those messages to.

Mobile-validated leads$0.03 / contact
Leads cost$0/month
  • 700M+ B2B leads database (LinkedIn, Apollo, Instagram, D7, Google Maps)
  • Pre-validated and cleaned data
  • Access to your entire market whenever you need
  • No cost per contact hunting or provider switching

No contracts | No hidden fees | No upsells

Verified 4.9/5 Stars100+ Trusted Us To Generate Millions In Revenue
Get Started

Size your plan

Slide to how many lines your team runs. The math is the whole quote: pricing is public, and the demo call is about your funnel, not a price reveal.

2
120

4+ lines unlocks $199/line

Every line is a dedicated iMessage line with unlimited iMessages (50 opted-in / 30 cold new contacts a day), RCS then SMS fallback, and white-glove activation. At 4+ lines the monthly volume rate applies.

Your quote

$325/mo

Per-line rate
$1,949/yr
Billed annually
$3,898/yr
Activation
Waived
Book a demo at this size

No per-message fees. Cancel anytime on monthly.

Plan terms, spelled out

Dedicated iMessage line
A line that is yours alone, with its own number, set up white-glove and managed end to end. Texts, and with the add-on FaceTime audio calls, share the one identity your prospects learn to recognize.
White-glove activation
A one-time $449 fee covering implementation: your number with a custom area code, RCS and SMS fallback enablement, campaign setup, and CRM connection. Waived entirely on annual billing.
Volume rate
$199 per line per month once an account runs 4 or more lines, instead of the standard $249.
FaceTime audio add-on
$99 per line per month. Your team places FaceTime audio calls from the same number that sends your iMessages, with no per-minute charges.
RCS then SMS fallback
Contacts who can't receive iMessage get the same message over RCS, then SMS, automatically, from the same number. One workflow covers the whole list.
Mobile-validated leads add-on
B2B contacts with validated mobile numbers from a 700M+ database at $0.03 per contact, billed monthly with the line, so a new line never waits on a list.

$0

per message, at any volume

$0

A2P registration, campaign vetting, or carrier approval

$0

carrier surcharges or segment fees

$0

activation on annual billing

Start sending blue , watch the green come in

Reach the wealthiest of your prospects today.

Request A Demo

The fine print, theirs and ours

Every platform's headline price carries small print. Here is what each vendor's own pricing page says, quoted verbatim, ours included.

Blue Reachersource

No per-message fees. Cancel anytime on monthly.

Unlimited iMessages per dedicated line, paced at 50 opted-in / 30 cold new contacts a day so the line stays deliverable. The one-time activation fee is waived on annual billing.

Sendbluesource

1,000 inbound contacts/day

The cap on their AI Agent plan. Their published self-serve tier is inbound-first; full outbound sits on custom-priced $1,000+ Enterprise.

Blooiosource

5 new conversations a day

The cap on their $39 Starter, on a shared number. Real outbound needs the $289 Commercial Dedicated line; the $195 rate only applies at four or more lines.

Linq Bluesource

Book a demo

There is no pricing page to quote: Linq Blue publishes no price at all, and their own site states message blasts are not supported. Third-party reports put it around $160 to $250 per line on annual contracts.

Every quote is read on each vendor’s own pricing page. Tell us if one moves: corrections.

What the bill is made of

What the bill is made ofA carrier SMS bill stacks six separate line items: per number, brand registration, campaign registration, per-campaign monthly charges, carrier pass-through fees, and metered per-segment messaging. An iMessage line is one flat charge.Per-message, metered per segmenta long message bills as severalCarrier pass-through feesrose across all four major carriers in 2026Per-campaign monthly chargesrecurring, after launchCampaign registrationper campaign, plus monthly carrier chargesBrand registrationone-time, before you can send anythingPer number, monthly$2 to $10 per numberCarrier SMSBlue ReacherOne line, one priceUnlimited messages (50 opted-in / 30 cold new contacts a day), 3x the resultsMost teams sending inside a week$449 setup, waived on annual
A carrier SMS bill stacks six separate line items: per number, brand registration, campaign registration, per-campaign monthly charges, carrier pass-through fees, and metered per-segment messaging. An iMessage line is one flat charge.
A real GoHighLevel bill, posted publicly
Three months of a GoHighLevel usage bill. SMS charges of $3,010.44, $2,570.36 and $335.29, and phone-number charges of $2,429.37, $1,813.55 and $2,858.58, against monthly totals of $7,737.92, $9,684.28 and $3,673.55.
July 2023
$7,737.92SMS $3,010.44 · numbers $2,429.37
August 2023
$9,684.28SMS $2,570.36 · numbers $1,813.55
September 2023, part month
$3,673.55SMS $335.29 · numbers $2,858.58

Posted publicly by a GoHighLevel user in 2023, asking what the charges were. Every line above is $0 on an iMessage line: no per-message billing, no per-number monthly, no carrier pass-through.

Blue Reacher in numbers

1xEmail, SMS
2-3xiMessage

2-3x

the lead-conversion lift against the same accounts' prior email and SMS. Internal median across accounts, vendor-reported, 2026.

Cold email0.45%
iMessage30-45%

2-3x

the reply rate of your prior cold email. Internal median across accounts, vendor-reported, 2026.

98%

of texts get opened, the industry's most-cited messaging figure. Provenance on our statistics page.

4,000 messages$0
Segments and MMS$0
Carrier fees$0
Total per-message bill$0

$0

per message, at any volume, on every plan. The drawn rows are the whole per-message bill.

What does a three-line team pay for a year?

Three lines (one per rep) cost $8,964 annually on monthly billing, $5,847 on annual billing, with no activation fee. Leads are an add-on at $0.03 per contact, billed monthly with the line.

Whether that's an expensive or a great investment depends entirely on what one closed deal is worth to you. Run your own numbers below rather than taking ours.

30,000

Texts / month

6,000

Replies

900

Booked calls

126

Closes

Monthly cost

$3,980

$199 per line, the 4+ line rate

Projected revenue

$630,000

ROI

158x

Projection uses median campaign benchmarks (20% reply, 15% booking, 70% show, 20% close). Your numbers depend on your list and offer.

The message to paste into Slack

Here's the message to send your budget owner:

"hey team, found something for the follow-up problem. Blue Reacher sends real iMessages (blue bubbles) straight out of our CRM, no A2P registration, no per-message fees. $249 a line per month, unlimited sends. Lines pace at 50 opted-in / 30 cold new contacts a day to stay deliverable; replies are never metered. For the three of us that's $747/mo, or $5,847 for the year if we pay annually and they waive the setup. They're seeing 2-3x the conversion of email and SMS on the same lists. No contract. Worth a 15 min demo?"

If it survives the reply, book the demo and bring whoever wrote back.

Pricing questions, answered.

What support do you get?

24/7 1:1 Slack support, high touch, on every plan, plus live onboarding and migration help from the people who built your workflows.

Why do we require a demo?

Because setup is done for you. A 15-minute call lets the rep who builds your workflows see your stack first, so it works on day one.

How much does Blue Reacher cost?

$249/line/month, $199/line at 4+, or $1,949/year (≈$162.50/month). Every line includes unlimited iMessages with no per-message fees, no segment billing, and no contracts. Lines pace at 50 opted-in / 30 cold new contacts a day to stay deliverable; replies are never metered.

What is an iMessage line?

A dedicated number we manage sending blue-bubble iMessages with automatic RCS then SMS fallback. Nothing gets installed on your side.

How many lines does my team need?

One line per rep is the usual start so replies land with the sender. A team running multiple offers may prefer one line per campaign instead.

Are there per-message fees?

No. Every line includes unlimited iMessages at the flat price, no per-message charge, no segment billing, no carrier surcharges. Lines pace at 50 opted-in / 30 cold new contacts a day to stay deliverable; replies are never metered.

What does the activation fee cover?

$449 one-time (waived on annual) covers your dedicated number, custom area code, RCS/SMS fallback, implementation, automation setup, and optimization check-ins.

Are there contracts or hidden fees?

No contracts, no hidden fees. Two optional add-ons: FaceTime audio ($99/line/month) and mobile-validated leads ($0.03/contact, billed monthly with the line).

Do I need A2P 10DLC registration?

No A2P registration required. iMessage is not carrier SMS, so no brand vetting, no campaign approval queue, no per-message surcharge. TCPA consent and opt-out enforcement apply.

Do you provide leads too?

Yes, as an add-on: mobile-validated B2B contacts from 700M+ records, $0.03/contact, billed monthly with the line.

How does the price compare to SMS?

SMS looks cheaper per message but costs more overall. A2P 10DLC adds brand registration, campaign registration, monthly carrier fees, and segment metering. A flat unlimited line removes all that.

Can agencies resell Blue Reacher?

Yes. Annual plans include resell rights. Affiliate program: 15% lifetime recurring commission plus $200 bonus, 90-day attribution window from demo booking.

What else is included that I never pay extra for?

Everything that makes the line work. Campaigns and multi-step sequences, availability checking before a send, automatic STOP and plain-language opt-out handling, group messaging and tapbacks, per-message delivery states, and every product update. None of it is a tier.

Do I pay for inbound messages?

No. Replies cost nothing, at any volume. Carrier SMS charges inbound as well as outbound and passes carrier fees through on both, which is the half of an A2P bill most published comparisons leave out.

What does a long message cost on SMS versus here?

Nothing here, and several times over on SMS. A2P bills per segment, so one long message is billed as two or three, and emoji push a message into a smaller segment size. An iMessage line is flat: length and media change nothing. The full cost model is in [our State of B2B iMessage report](/report/state-of-imessage-b2b).

What happens when the plan renews?

Monthly runs month to month and stops when you cancel; annual renews unless you cancel first. The $449 activation appears once and never again. Leads bill at $0.03 per contact each month alongside the line, and everything else stays as quoted.

Is there a machine-readable version of this page?

Yes. [Read the pricing in markdown](/pricing.md), generated from the same price module as this page, so an AI answering a question about our pricing quotes the same figures a buyer sees.