iMessage outreach ROI calculator
Set your line count and average deal size to project replies, booked calls, shows, closes, and revenue. The funnel ratios below are the medians we plan campaigns against.
30,000
Texts / month
6,000
Replies
900
Booked calls
126
Closes
Monthly cost
$3,980
$199 per line, the 4+ line rate
Projected revenue
$630,000
ROI
158x
Projection uses median campaign benchmarks (20% reply, 15% booking, 70% show, 20% close). Your numbers depend on your list and offer.
How the math works
Each line carries roughly 1,500 conversations a month at a sustainable pace. From there the model applies four conversion steps: 20% of contacts reply, 15% of those replies turn into a booked call, 70% of booked calls show, and 20% of shows close.
Those are planning medians, not guarantees. The two inputs that move them most are list quality and offer relevance, both of which sit on your side of the table. A tight list of 200 right-fit prospects outperforms 5,000 scraped contacts on every step of that funnel.
Related
- SMS segment calculator for what the same campaign costs on SMS
- Blue Reacher pricing explained
- iMessage for sales teams
Run these numbers on your list
Bring your actual pipeline to a 15-minute demo and we will map the campaign against it live.
Book a demo